A new communications house for mid-market to enterprise brands who want sharper press, smarter narratives, and a partner who actually picks up the phone.
You crossed the chasm between scrappy and serious. The story you used to pitch isn't the one that lands the cover. We rewrite the narrative for the room you're now in.
No 40-page coverage reports. No "we sent it to 200 journalists." We work with eight clients at a time. Senior people on every call. Outcomes you can show the board.
D2C, SaaS, fintech, F&B, luxury, hospitality. Brands with a point of view. Brands with a drop. Brands with a founder who's worth interviewing.
IPO-track companies need more than a banker and a lawyer. We build the analyst pre-read, the founder narrative, and the press cadence that survives a roadshow.
We don't sell every line item on the PR menu. We sell six. Each one is led by a senior practitioner, not an account executive with a template.
The story the founder tells in a board meeting, on a podcast, on stage. We write it, sharpen it, and translate it to every audience.
Real relationships with the journalists you'd actually want to cover you. Tier-one Indian and global press. Stories that earn the page, not buy it.
Launches that hit and stay hit. From a quiet teaser to a full press week, planned to the hour with a calendar your team can actually execute.
The 18 months before listing day. Founder narrative, analyst pre-read, anchor-investor positioning, and a press cadence built around the prospectus.
The founder is the brand. We build the public version of you, interviews, profiles, LinkedIn, stages, that's honest, useful, and recognisably yours.
The boring, expensive part of PR. We do the war-game, write the playbook, take the 11pm call, and stand between you and the wrong headline.
A partial list. Spanning luxury heritage, F&B, hospitality, real estate and SaaS. We don't take every brief, we take the ones we can make a real difference on.
Fifteen years of inherited Rolodex, reset for what 2026 India actually buys, builds and reads. Lit chips below are practice areas with senior-led teams already on the bench.
A snapshot of what 'good' looks like for us, the strategy, the press week, the outcome. See all case studies →
Led the 12-month go-to-market push for a mid-range TWS earphone line targeting India's first-time audio buyer. Category education, unboxing PR, and a retail activation cadence across 800+ outlets.
Built the media narrative for a mid-size industrial manufacturer moving into high-precision components. Trade press seeding, founder profiling, and a sustained editorial cadence across national publications.
Drove the India media programme for the world's largest HR association. Expert positioning, thought-leadership placement, and conference press cadence anchored around SHRM's annual event footprint
I spent fifteen years inside the old PR machine. I built Fizz to do the opposite of most of it.
Smaller book of clients. Senior people on every account. Real, picked-up relationships with the journalists who'll write the story, not a media list pulled from a database. We will say no to briefs we can't win. We will tell you when an idea isn't ready for press. And when it is, we will earn the page.
Everything we believe, playable in 35 seconds. Pop the spam pitches, the paid lists and the bot followers. Protect the real stories. Bubble keeps score, and your Signal Score comes with a free Fizz Audit for your brand.
Delhi . Dubai
H-57, First Floor, H Block,We reply within one working day. No decks lost to the void.
